Reputation Management

Reputation Management


— We can help you manage your online reputation.

Reputation Management allows you and us to monitor and manage every aspect of a local business’ online reputation – including reviews, listings and mentions.

We can give you an insight into what the online community is saying about you – monitor customer reviews and get notifications whenever your business is mentioned on the web. It also identifies missing or inaccurate online listings, allowing you to improve their visibility in local search. And, get alerts when new information is found and receive progress reports that make it easy to show your ROI (Return on Investment).

Reputation Management brings all the factors that contribute to a local businesses online presence into one place, your dashboard, so together we can take control of your online reputation.

We can collaborate on any level with you our customer. Our platform adapts to the level of involvement you require; you can do it (DIY), we can do it with you (DIWY) or we can do it for you (DIFY).

In the past, a business defined itself with what it said in its advertising, but now the customer defines the business by providing real-time feedback through channels like blogs, social media, forums, review sites and more.

To use a phase by Marshall McLuham, “the medium is the message.” Consequently, forms of media (TV, radio, Twitter, Facebook, Google+, etc.) embed themselves in the message, creating a relationship by which the medium influences how the message is perceived. So what are the differences between traditional and new media? See below.

Manage Your Online Reputation


— Manage your online reputation from a single place

Compile reviews from dozens of sites so you can easily see what’s being said about your business online. Plus, use competitive benchmarking to see how you stack up to the competition.


Be accurate all over the Internet


— Helping businesses show up where people are looking

Improve search rank by identifying online business listings that are inaccurate or missing from essential directories like Google, Facebook, Bing and so many others.


Manage your online reputation


— Manage your online reputation from a single place

Monitor and get alerts when the business is mentioned in a variety of sources, including news sites, blogs and social networks. Plus, highlight the most positive and negative mentions using automated sentiment analysis.

 

The key elements of reputation management?

The opportunities that come along with this shift are plenty. For the first time, consumers have an equal chance to participate in conversations with brands; likewise brands can communicate on a personal level and understand the effects that their messages have.

What does new media mean to advertisers?

New media means that the days of creating and feeding generic content to the masses is over. Today, people trust traditional advertising much less than other avenues available through local and social channels.

The most trustworthy form of advertising is word-of-mouth, which includes personal recommendations, as well as consumer opinions posted online.

These insights resonate with businesses, making many of them reconsider what they’re doing to leverage online opinions posted online.

How does our management software work?

Reputation management and presence monitoring tools help business owners stay on top of all the information that relates directly to their online reputation. Our software works to achieve a variety of goals for local businesses including:

  • Correct your online listings
  • Monitor online reviews
  • Benchmark yourself to your competitors
  • Monitor employees’ social media activity
  • Engage with customers through social networks
  • Stay on top of new conversations with reports and alerts
  • Monitor your keywords to identify which are working

And it starts with our award winning Snapshot Report

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—See what the Snapshot Report can reveal about your business

The Snapshot Report is the most critical document a businesses can have in its arsenal in discovering where improvement is required for their ‘Online Presence Portfolio.’ Find out how you stack up against other local competitors and the best part, it’s free ... for a limited time!